Author Archives: Billy Canu

The Verizon-AOL Deal.

The Verizon-AOL Deal.  Why and what it means for you. Verizon, has approached AOL about a possible acquisition/joint venture.  While the companies have some similar services the most usual result would be the access to Mobile and Digital-video ads. Verizon … Continue reading

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Leverage your product: How to make sure it’s worth growing

Product demand Sit down and ask yourself. Are you answering the needs of the consumer? Will they miss you if you were not in the market place. If your answer is is less then 40% you should revise until you … Continue reading

Posted in Advice, Conversion Optimization, Onpage Optimization, SEO Advice | Leave a comment

10 Awesome Sites with Free Stock Photos.

We had a few run in’s with Getty Images recently, man was that’s a pain! To explain, Getty and other companies are buying the rights to images or are running scans on images all across the internet to find infringement. … Continue reading

Posted in Advice, CMS, Content, Facebook, Web Design | Tagged , , | 3 Comments

All About Landing Pages

Landing pages are created for the sole purpose of driving traffic to a particular website and can be very beneficial to any SEO campaign.  This page will generally display content that corresponds with the advertisement or link and is optimized … Continue reading

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Advertising Online

Some websites might benefit from using paid advertisements online in order to complement their SEO campaign and pull in a higher quantity of traffic.  There are many different forms of paid advertising on the Web, such as Cost-Per-Click (CPC), Pay-Per-Call … Continue reading

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Google: My Life on the Black-List

Often people get caught up in the excitement of getting their site on the 1st page of Google so quickly that they end up taking SEO a little too far and hurt their overall rankings.  They often try to manipulate … Continue reading

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Google Dance

A problem many SEO companies are faced with is a fluctuation in page rankings and positioning for their clients websites. People hire you to get their site good rankings and when those rankings slip it falls on you to figure … Continue reading

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SEO vs. PPC

Two of the most popular ways of promoting your business online are SEO (Search Engine Optimization) and PPC (Pay-Per-Click) campaigns. If done correctly they both have the ability to get you on the first page of the search engines for … Continue reading

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Google vs. Yahoo/Bing

Why is it that when we start an SEO campaign it seems extremely difficult to win over both Google and Yahoo/Bing at the same time?  When we begin to develop great rankings for one search engine, they often tend to … Continue reading

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How to Cache the Inner Pages of a Website

So we’ve optimized the site, begun building links, and are well on our way to those number 1 Google rankings.  We know that we want to build links towards the inner pages of the site as not to bombard the … Continue reading

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