Category Archives: Google

#TheDress, Wait! Keep Reading, We’re Talking Fads

So I know what you’re thinking, #TheDress came and went -what more can be said?  Well, there is plenty to learn about the trends of online content, so here goes. The Dress was perfect click bait for brands and news … Continue reading

Posted in Google, Google Trends, Google Webmasters Tools, Keyword Research, Keywords, SEO, Social Media, Traffic, Twitter, Web Marketing Tools | Tagged | Leave a comment

How to Utilize and Benefit from a Custom 404 Page

  Photo courtesy of India7 Network We live with 404 errors. They are that pesky neighbor that always shows up unexpected, and they will always keep coming and coming. It is always recommended to clear 404 site errors from your … Continue reading

Posted in Advice, Google, Marketing Tips, Onpage Optimization, Web Design, Web Marketing Tools | Leave a comment

Four Free Online Tools I Can’t Live Without

These days, time can often be in short supply, especially for those of us in the Internet Marketing field. Countless start-ups have risen to the occasion to combat the ever-mounting challenges of time management, as evidenced by the wide variety … Continue reading

Posted in Advice, Facebook, General Online Marketing, Google, Google+, Marketing Tips, Productivity, SEO tips, Social Media, Twitter, Web Design, Web Marketing Tools | Tagged , , , , , , | Leave a comment

The 9 Most Shared SEO Articles of 2014

Another year is in the books, and what a year it’s been! It has been a roller coaster ride for the industry with search algorithm updates, content marketing kicking link building to the curb, and Matt Cutts taking a leave … Continue reading

Posted in algorithm updates, General Online Marketing, Google, Google Algorithm Update, Google Panda, Google Penguin, Google Plus, Google+, Link Building, Marketing Tips, Search News, SEO, Social Media | Leave a comment

5 Changes to SERPs via Google’s Knowledge Graph in 2014

Throughout 2014, there have been several changes in the world of SEO — from the always looming algorithm updates that massively affect the way search engine results rank and display, to adjustments to the more dynamic and intelligent features of … Continue reading

Posted in algorithm updates, General Online Marketing, Google, Google Algorithm Update, Google Hummingbird, Google+, Marketing Tips, Mobile, Mobile Search, Search, Search Engines, Search News, Search Review | Tagged , , , , , , , | Leave a comment

How to Optimize Keywords for Google: Or How I Learned to Stop Worrying and Love LSI

Recently, a post on the Moz blog seemed to ignite a particularly intriguing debate that centered around Google’s famed list of the 200+ factors that they use to rank results. Within the post, the author posited that Google has never … Continue reading

Posted in Content, Google, Google Algorithm Update, Google Hummingbird, Keywords | Leave a comment

Mobilizing Your Internet Marketing

When I lived in Kenya during the summer of 2007, one thing that struck me was the amount of people using cell phones for computing tasks. At a time when smart phones were just catching on (the first iPhone was … Continue reading

Posted in Google, Google Webmasters Tools, Mobile, Mobile Compatibility, Mobile Search, SEO, Website Traffic | Leave a comment

Internet Marketing Weekly Roundup and Preview

It’s that time of week again! Start Monday off right with our Weekly Roundup of the top SEO and internet marketing stories from the past several days. Let’s get this started: 19 Obvious A/B Test You Should Run On Your … Continue reading

Posted in algorithm updates, General Online Marketing, Google, Google Algorithm Update, Google Panda, Google Penguin, Marketing Tips, SEO, SEO Advice | Leave a comment

Pandas Back on the Attack: Google’s Panda 4.0 & Payday Loan 2.0 Updates

Over the last few weeks, we have noticed some pretty intense weather on Mozcast.com, and the reason was revealed yesterday, May 21, 2014. Google unleashed its latest update to their Panda algorithm, Panda 4.0, which is said to be more … Continue reading

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Using Schema.org to Enhance Your Search Engine Listings

We’ve talked about structured data before but in this blog I’d like to discuss a website that’s extremely helpful for structured data markup. Most websites are created from structured data stored in databases. Once that data is put into HTML, … Continue reading

Posted in Advice, Bing, Google, Onpage Optimization, Search Engines, SEO, SEO Advice, SEO Coding, SEO tips | Tagged , , , | Leave a comment