Category Archives: Google Algorithm Update

April’s Mobile Algorithm Update Exposed

As the New Year brings new technology, this next generation of technology shapes the way users interact with the world. Google is no stranger to tailoring their products to serve a good user experience (UX), and reward those that keep … Continue reading

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The 9 Most Shared SEO Articles of 2014

Another year is in the books, and what a year it’s been! It has been a roller coaster ride for the industry with search algorithm updates, content marketing kicking link building to the curb, and Matt Cutts taking a leave … Continue reading

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5 Changes to SERPs via Google’s Knowledge Graph in 2014

Throughout 2014, there have been several changes in the world of SEO — from the always looming algorithm updates that massively affect the way search engine results rank and display, to adjustments to the more dynamic and intelligent features of … Continue reading

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How to Optimize Keywords for Google: Or How I Learned to Stop Worrying and Love LSI

Recently, a post on the Moz blog seemed to ignite a particularly intriguing debate that centered around Google’s famed list of the 200+ factors that they use to rank results. Within the post, the author posited that Google has never … Continue reading

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Internet Marketing Weekly Roundup and Preview

It’s that time of week again! Start Monday off right with our Weekly Roundup of the top SEO and internet marketing stories from the past several days. Let’s get this started: 19 Obvious A/B Test You Should Run On Your … Continue reading

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Pandas Back on the Attack: Google’s Panda 4.0 & Payday Loan 2.0 Updates

Over the last few weeks, we have noticed some pretty intense weather on Mozcast.com, and the reason was revealed yesterday, May 21, 2014. Google unleashed its latest update to their Panda algorithm, Panda 4.0, which is said to be more … Continue reading

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Leaving SERP City

Google Rolls Out Increased Entity Search in 2014 It’s not news that things have come along way since the typical search engine results page (SERP) displayed ten simple blue links for a given search query. From maps to products, from … Continue reading

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Matt Cutts Announces Yet Another Google Update: Dancing with Penguin 2.1

Back in May, Matt Cutts announced Penguin 2.0 and had this to say about the update: “So this one is a little more comprehensive than Penguin 1.0, and we expect it to go a little bit deeper, and have a … Continue reading

Posted in Advice, Black Hat, General Online Marketing, Google, Google Algorithm Update, Google Analytics, Google Penguin, Link Building, Search Engines, Search News, SEO, SEO Advice, SEO tips, Traffic, Website Traffic | Leave a comment

Google’s Algorithm Takes Flight with “Hummingbird”

There’s a new buzz (or should I say hmm) in the search engine world. On the eve of its 15th birthday, Google announced its newest addition to their algorithm family: Hummingbird. Unlike Panda and Penguin which were updates of the … Continue reading

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Matt Cutts Announces New Link Reports in Webmaster Tools

On August 8th, Google announced the addition of the Manual Action Tool in Google Webmaster Tools. This week, they have also announced another update to the way in which links are reported. It seems that Google is attempting to supply … Continue reading

Posted in #hashtag, Advice, Disavow, General Online Marketing, Google, Google Algorithm Update, Google Penguin, Google Webmasters Tools, Link Building, Marketing Tips, News / Media, SEO, SEO Advice, SEO tips, Web Marketing Tools | Tagged , , , , , , | 1 Comment